Van Baird is a husband, father, writer and the founder of Relational Eq dot com. He’s also a cofounder of That Church Conference. A conference that “would empower and change the way churches thought about digital communications and reaching people online.”
He’s taken what he’s learned in the insurance industry and translated that into the ministry world. Here’s what he says about relational equity: “The Relational Equity model exists to teach your organization to use digital platforms to be personal, intentional, purposeful, and eager to create relationships using what your people are sharing online.”
From Van’s website: “After much prodding from friends and fellow business owners, he created Relational Equity. Inspired by Bob Goff’s book “Love Does,” Van has been teaching thousands of people how to be about the person in front of them, both in person and online.”
Van is one the best at using this tool we call social media. What he does is beautiful and gospel driven.